Investors are pouring money feverishly into solving this challenge, spending over $6 billion on humanoid robots in 2025. And at-home data recording is becoming a booming gig economy around the world. Data companies like Scale AI and Encord are recruiting their own armies of data recorders, while DoorDash pays delivery drivers to film themselves doing chores. And in China, workers in dozens of state-owned robot training centers wear virtual-reality headsets and exoskeletons to teach humanoid robots how to open a microwave and wipe down the table.
“There is a lot of demand, and it’s increasing really fast,” says Ali Ansari, CEO of Micro1. He estimates that robotics companies are now spending more than $100 million each year to buy real-world data from his company and others like it.
A day in the life
Workers at Micro1 are vetted by an AI agent named Zara that conducts interviews and reviews samples of chore videos. Every week, they submit videos of themselves doing chores around their homes, following a list of instructions about things like keeping their hands visible and moving at natural speed. The videos are reviewed by both AI and a human and are either accepted or rejected. They’re then annotated by AI and a team of hundreds of humans who label the actions in the footage.
“There is a lot of demand, and it’s increasing really fast.”
Ali Ansari, CEO of Micro1
Because this approach to training robots is in its infancy, it’s not clear yet what makes good training data. Still, “you need to give lots and lots of variations for the robot to generalize well for basic navigation and manipulation of the world,” says Ansari.
But many workers say that creating a variety of “chore content” in their tiny homes is a challenge. Zeus, a scrappy student living in a humble studio, struggles to record anything beyond ironing his clothes every day. Arjun, a tutor in Delhi, India, takes an hour to make a 15-minute video because he spends so much time brainstorming new chores.
“How much content [can be made] in the home? How much content?” he says.
There’s also the sticky question of privacy. Micro1 asks workers not to show their faces to the camera or reveal personal information such as names, phone numbers, and birth dates. Then it uses AI and human reviewers to remove anything that slips through.
But even without faces, the videos capture an intimate slice of workers’ lives: the interiors of their homes, their possessions, their routines. And understanding what kind of personal information they might be recording while they’re busy doing chores on camera can be tricky. Reviews of such footage might not filter out sensitive information beyond the most obvious identifiers.